MediaDailyNewsGoogle RTB Settlement Gains Final Approval
The settlement, which requires Google to offer a new privacy control, "is adequate, but by no means excellent," U.S. District Court Judge Yvonne Gonzalez Rogers said. ...
By Wendy Davis
National TV advertising on all networks grew to $499.0 million, according to estimates from iSpot. The highest-viewed gam ...
By Wayne Friedman
NASHVILLE -- Omnicom released its annual report Thursday about the same time industry consultant Michael Farmer was onsta ...
By Joe Mandese
According to Horizon, the appointment "reflects a broader strategic shift in how the agency defines, measures, and delive ...
By Steve McClellan
Unilever hired an actual professor to settle the question: Is mayonnaise an instrument? Yes -- and it h ...
By Sarah Mahoney
Le Thierry will lead global new business and oversee the strategy and execution of cross-market pitches, working wi ...
By Steve McClellan
NASHVILLE -- The first wave will have data from Meta, YouTube and linear TV. A second wave wi ...
By Joe Mandese
Siding against Elon Musk, a federal judge on Thursday dismissed X Corp's ad-boycott suit against the World Federati ...
By Wendy Davis
A jury on Wednesday found YouTube and Meta Platforms liable for harming a young woman's mental health ...
By Wendy Davis