OBB Bolded Encourages Bumble Members To Make A 'Move'
MAD – 41 minutes ago
Bumble's dating app has a new way to forward connections but control information. ...
'Pass' The Cognac: BBDO Paris Launches Courvoisier's Global Push
MAD – 41 minutes ago
The work debuts across TV, social, out-of-home, retail and live experiences. ...
Publicis Groupe Agrees To Consent Order To Close Its LiveRamp Deal
MAD – 47 minutes ago
The FTC said the order would alleviate concerns about restricted competition in the media agency and audience da ...
Anthropic Teaches 'Cheating' AI Models How To Behave
MediaDailyNews – 1 hour ago
AI models in training can sometimes figure out how to "cheat" or take shortcuts to attain a hi ...
Less Than Two-Thirds Of Americans Get News From TV, 87% Get It From Digital
Television News Daily – 2 hours ago
Pew also found 31% of U.S. adults "often" get news from TV vs. 12% for radio and ...
"The White Board Guy" Joins West Cary Group As Executive Creative Director
MAD – 5 hours ago
He was the front man for and one of the creatives behind the UPS "White Board" campaign th ...
Viola Davis Joins GSK Shingles Awareness Campaign
Marketing Daily – 17 hours ago
In the "Shingles, Actually" educational campaign, EGOT winner Davis focuses on her own "beyond painful" experience with shing ...
Shiner Bock Shakes Up Classic Tagline To Welcome Next Generation Of Texans
Marketing Daily – 18 hours ago
The new brand campaign shortens the tag, "There's nothing finer than a Shiner," to focus on just "Nothi ...
Microsoft Builds Controls For 'Insider' Agents To Reduce Risks
MediaDailyNews – 21 hours ago
Autonomous AI agents can reason and access databases, presenting a new cybersecurity risk. Microsoft is building a too ...
MLB Ad Volume Falls, Revenue Sinks To $342M
Television News Daily – 22 hours ago
Declining ad revenue and linear TV airings have resulted from weakening regional cable TV baseball networks with ...