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MediaDailyNewsCIMM Unveils Task Force To Fix 'Gap' Between Kids Media Use, Measurement

The announcement comes with the release of a study identifying social, economic, legal and advertising issues, and the role advertisers, media and measurement need to address. ...

Horizon Global Big Winner in Sketchers Media Review
Horizon Global was awarded Latin America, Scandinavia, Japan, the Philippines, Germany, Spain, Portugal, and 14 Central and Easte ...
YouTube Premium Subscribers Claim 'Ad-Free' Service Actually Has Ads
"Advertisements and interruptions frequently appear during streamed content, interrupting videos with commercials for everything from popular automobiles ...
J&J, Reporting $25B In Q2 sales, Launches Campaign For Psoriasis Pill
The spot suggests that psoriasis medication Icotyde is as "unbelievable" as a unicorn passing by a doctor's off ...
Microsoft Accused Of Browser Abuse
Microsoft is accused of deceptive practices including "dark patterns" - design techniques intended to manipulate users to ma ...
MRC Clarifies Nielsen One, VideoAmp Accreditation Status
The Media Rating Council revised its status for both services no longer being under review for accreditation: VideoA ...
Xponential Fitness Names Brainlabs Media AOR
The fitness franchise includes Club Pilates, Pure Barre, YogaSix, StretchLab and BFT. ...
WARC: Future Creative Depends On Audience, Community Signals, Not AI
Brands feeding their real-time community insights into AI systems are seeing a creative advantage, according to a n ...
Seventh Generation Tosses Keke Palmer Into The Laundry Basket
The Unilever-owned brand's new CMO is expanding the campaign to another "Don't Do Extra" category. ...
Selloffs Could Help WBD-Paramount To Overcome Lawsuit: Analyst
A Paramount-WBD merger will have an overall 28.5% share, in terms of total cable TV network share. I ...
Chili's Plugs New Sea-Tac Airport Locale With $500 Flight Credit Giveaway
New social campaign, playing off the film "Sleepless in Seattle," promotes the chain's return to the airport. ...

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