Today's Top News

MADCoca-Cola Launches Media Review, Pits Two Main Incumbents

The shootout is between WPP and Publicis Groupe. North America, which shifted to Publicis last year, is not part of the review. ...

Rent The Runway, Perrier Team Up For Ooh-La-La Summer
The collaboration debuts as both brands navigate big changes, including surging revenues, a C-suite shakeup, and yes, ...
WPP Unveils AI-driven Production/Lab/Consultancy HEX
Part of WPP's broader production division with about 50 creative technologists, the new studio specializes in generative a ...
YouTube Leads Netflix In Global Daily Viewing
Research from average daily viewing time across nearly 20 international markets shows YouTube had 99.1 minutes per d ...
72andSunny, Indeed Take Empathetic, 'People' Approach To Hiring
Ad drives home key point - jobs need people as much as people need jobs. ...
Hytinen Strengthens Tombras' Commerce Media As Senior Director
Retail media has become one of the biggest forces shaping marketing. ...
Google Gives U.K. Publishers A Way To Opt Out Of AI Search Results
The UK Competition and Markets Authority suggests the move to place AI summaries at the top of Google ...
Amazon Business Celebrates Procurement Heroes In New Campaign
Billed as the firm's first mid-funnel marketing campaign, it targets procurement teams with the message, "Amazon Business, yo ...
Jeep Celebrates Original Superheroes
Campaign recognizes military veterans who served as captains -- a "powerful reminder of what leadership and true heroi ...
Substack Gives Creators More Control Over How Users Respond
Substack is launching a new feature that enables content creators to decide how users comment on their post ...
'Sesame Street''s The Count Takes On Online Fraud, Scams
The Count, tapped by scam-prevention group founded by craigslist founder, warns consumers to pause for 9 seconds befo ...

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