MADClean Creatives To Netflix: Pick 'Fossil-Free' Ad Agencies
The industry urged Netflix in an open letter to add "fossil-free procurement" to its ongoing media review for the EMEA region and to make it a standard going forward. ...
By Steve McClellan

Tesla, which spends very little money on marketing, is inviting consumers into select locations for Earth Day, whi ...
By Tanya Gazdik

"Meta has knowingly taken steps and adopted policies that pad its bottom line at the expense of i ...
By Wendy Davis

Adobe has introduced AI agents to help corporate customers automate digital marketing and ad strategies, and on Tuesd ...
By Laurie Sullivan

Years of chasing impressions and instant conversions created what the agency calls an industry "doom loop," where budge ...
By Rob Williams

Microsoft will expand query matching and personalize ads across Copilot, Bing and other platforms, and launch new ...
By Laurie Sullivan

Google has again begun experimenting with video in search results, which follows its strategy to give users ...
By Laurie Sullivan

TikTok is onboarding enhanced third-party safety, suitability and measurement oversight - including Zefr, which is extending its servic ...
By Colin Kirkland

The ARF this morning announced CBIZ Talent Solutions has been retained to find a successor for CEO Sco ...
By Joe Mandese