Drake Cooper's Anti-Drug Campaign That Doesn't Look Like One
MAD – 51 minutes ago
Instead of showing drugs or warning about their dangers, the campaign highlights everyday positive moments like spending ti ...
Pork Barrel Season: HoneyBaked, Johnsonville Rethink The Media Mix
Marketing Daily – 1 hour ago
With the holidays and the midterms bearing down, meat marketers are finding new ways to sell tradition a ...
OBB Bolded Encourages Bumble Members To Make A 'Move'
MAD – 3 hours ago
Bumble's dating app has a new way to forward connections but control information. ...
'Pass' The Cognac: BBDO Paris Launches Courvoisier's Global Push
MAD – 3 hours ago
The work debuts across TV, social, out-of-home, retail and live experiences. ...
Anthropic Teaches 'Cheating' AI Models How To Behave
MediaDailyNews – 3 hours ago
AI models being trained can "cheat" or take shortcuts to attain a high score - a process call ...
Less Than Two-Thirds Of Americans Get News From TV, 87% Get It From Digital
Television News Daily – 5 hours ago
Pew also found 31% of U.S. adults "often" get news from TV vs. 12% for radio and ...
"The White Board Guy" Joins West Cary Group As Executive Creative Director
MAD – 8 hours ago
He was the front man for and one of the creatives behind the UPS "White Board" campaign th ...
X Builds Out 'Gametime' Hub With NBA Partnership
MediaDailyNews – 14 hours ago
X is further expanding its Gametime live updates hub to include real-time scores, highlights, discussion and licensed conte ...
Viola Davis Joins GSK Shingles Awareness Campaign
Marketing Daily – 20 hours ago
In the "Shingles, Actually" educational campaign, EGOT winner Davis focuses on her own "beyond painful" experience with shing ...
Shiner Bock Shakes Up Classic Tagline To Welcome Next Generation Of Texans
Marketing Daily – 20 hours ago
The new brand campaign shortens the tag, "There's nothing finer than a Shiner," to focus on just "Nothi ...