RawFTC Considers Requiring Online Ad Platforms Combat Fake Ads
Online impersonation scams "have been amplified by search engine, social media, and other digital marketplace platforms that profit from optimizing online ads for third parties, regardless of whether
the third parties are legitimate," the FTC said in an advance notice of proposed rulemaking. ...
By Wendy Davis
The deal with blockbuster Japanese anime publisher Kodansha makes Dentsu the primary contact for U.S. brand marketing tie-i ...
By Joe Mandese
The In Real Life Act, unveiled by Senator Chris Murphy (D-Connecticut), would require social platforms with at lea ...
By Wendy Davis
Milan's classic red aperitivo is celebrating "Negroni Week" with a new ad effort featuring award-winning actor Alan Cummi ...
By Teresa Buyikian
"Clients ultimately care about the quality, impact and performance of the work - not how many people ...
By Joe Mandese
British celebrity interviewer Amelia Dimoldenberg - best known for her awkward deadpan humor in her "Chicken Shop Dat ...
By Teresa Buyikian
The new features for advertisers using AI Max allow them to access one unified reporting system in Goog ...
By Laurie Sullivan
Using "Thursday Night Football," Substack and educators with a fashion edge, the retailer is rolling out a n ...
By Sarah Mahoney
Amazon announced new tools for its sellers across the marketplace with a plugin, made available Wednesday, that wi ...
By Laurie Sullivan