Today's Top News

MADWPP Selling Off 'Non-Core' Assets

CEO Cindy Rose cited one example: the sale of Kantar Xtel, a global software-as-a-service platform for consumer goods companies, that brought roughly $135 million in value to the company. ...

By Steve McClellan
Newsfeed
Liquid Death Taps MrBeast's Feastables For Allergen-Free Flavor Collab
Marketing Daily – 1 hour ago
MrBeast, and his crew star in an over-the-top spot for the limited-edition Liquid Death x Feastables Peanut Butt ...
Tougher Google Antitrust Penalties Would Threaten Firefox, Mozilla Warns
MediaDailyNews – 1 hour ago
Firefox developer Mozilla is warning that it could be forced to "exit the browser and browser engine market ...
Panera Names New CMO Days After Announcing Boston Relocation
Marketing Daily – 1 hour ago
Andrew Rebhun joins from CAVA, where he was chief marketing and experience officer. He replaces Mark Shambura, w ...
A 'Tamiflu' For COVID Exposure? It's Here, And Advertising
Marketing Daily – 3 hours ago
Pharma firm Shionogi has launched Xocova, the first preventative treatment for anyone exposed to the still-dangerous virus. ...
Judge Fines Meta $567M For Creating 'Nuisance'
MediaDailyNews – 3 hours ago
The judge also ordered Meta to block teens under 18 from accessing Facebook and Instagram more than ...
Under Armour Taps 'Heated Rivalry' To Warm Up Cooling Sales
Marketing Daily – 4 hours ago
The new campaign marks a move to bring cultural cachet to the fading athletic apparel company. ...
Outfront Signs 5-Year Deal With New York Jets
MAD – 5 hours ago
CEO Nick Brien told analysts earlier this week that the Jets are the first pro team in t ...
Roku Credits Search, AI In Shareholder Letter To Revenue Increase
MediaDailyNews – 6 hours ago
To help viewers find its content faster and engage further, Roku improved its search features and incorporated advanc ...
Hear This: Audible 'Stories' Launch Global Activations
MAD – 6 hours ago
Recent audio editions include "Harry Potter" and the upcoming multilanguage adaptation of "Dracula." ...
AAF Announces This Year's Advertising Hall Of Achievement Honorees
MAD – Aug 7, 2026
The honor recognizes leaders age 40 and younger credited with helping to shape the future of advertising, marketin ...

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OPINION

Red, White & Blog
In Space No One Can Hear You Boycott
Elon Musk knows a lot about a lot of things, but he doesn't seem to understand how boycotts - especially advertising boycotts - actually work. ...
By Joe Mandese
Planning & Buying Insider
Time Matters Most
Everything about marketing is about capturing as much of people's time as possible. More than money, we want people's time. As much as we can get. ...
By J. Walker Smith, Op-Ed Contributor
Media Insider
Asking An Answer Engine About TV Ads' Impact On Answer Engines
We get answers -- including how 83% of viewers watch television with a second screen in hand, triggering searches. ...
By Dave Morgan, Featured Contributor

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