According to the Horizon Media study, a negative experience with an automated purchase puts consumers' brand loyalty ...

As part of its "Football Nation" marketing, Pepsi is offering fans browser extensions that automatically change "soccer" ...

Regular NFL season TV ad revenue was up 6% to $4.1 billion, and for NFL playoff games ...

Dawson previously served as senior vice president-global commerce solutions at Kinesso, the performance marketing agency created by I ...

The CPO will curate a playlist that will become the official soundtrack at 3 p.m. for Peet's locatio ...

While some international and local papers offer ad-free subscription options, the Post is the first of the B ...

An executive order signed by President Trump will give the government an early look at new AI mode ...

Bill Koenigsberg is the second-ever buy-side exec to receive the prestigious award from the Center of Communications. ...