WBD's Q1 Ad Business Sinks 8%, Streaming Up 19%
Television News Daily – 1 hour ago
Streaming distribution revenues are now higher than linear TV distribution revenues - at $2.53 billion (up 7%) v ...
Proximity Beyond Audiences Reimagines Performance Metric For TV
MediaDailyNews – 1 hour ago
The metric is poised to overtake audience targeting for TV to become one of the most effective performan ...
S4 Capital Reports Organic Revenue Hit Of 5% In Q1
MAD – 2 hours ago
All regions declined although S4 noted that the Americas performed stronger than expected with net revenue down 0. ...
Study: Consumers Largely Disinterested In Vehicle Buying
Marketing Daily – 17 hours ago
Price is the most important purchase factor, cited by 75% of car buyers, followed by performance and saf ...
Threads Launches Desktop DMs Ahead Of Website Redesign
MediaDailyNews – 17 hours ago
Direct-messaging capability has begun rolling out on the Threads desktop app, a significant step in the evolution ...
Bosch Gets Its Kicks With Route 66 Activation
MAD – 18 hours ago
Omaha, NE-based agency Bailey Lauerman created the activation, dubbed, "Bosch Impressive Innovation Centennial Road Trip," which turns Rou ...
Sweetgreen's 'Faces of the Farm' Films Showcase Resilient Organic Farmers
Marketing Daily – 18 hours ago
Latest short chronicles a Sweetgreen supplier's learning curve as one of the few female farmers in south Te ...
Pinterest Q1: Adds Users, Invests In AI Ad Suite, Search
MediaDailyNews – 18 hours ago
Pinterest's Q1 2026 performance shows user growth across the globe, while its revenue per user decreased compared ...
Travel Marketplace Vrbo, Mattel Team Up For Game-Themed Summer Getaways
Marketing Daily – 18 hours ago
The online marketplace for booking private vacation homes Vrbo is offering six limited-time home stays themed around t ...
Disney Q1 Ad Spend +5%, Streaming Ads +12%
Television News Daily – 22 hours ago
Growth for streaming continues to outperform linear TV. The company says D2C advertising from Disney+ and Hulu w ...