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MediaDailyNewsMeta Updates System For Brand Rights Protection

Alongside automated detection and enforcement tools, Meta is giving advertisers more power to report brand misuse and violations via updates to its Brand Rights Protection system. ...

Tech Group Battles California Over Kids Safety Code
California's Age Appropriate Design Code "provides the state with extraordinary power to censor speech on the internet," NetChoi ...
AI Stops Advertisers From Bleeding Red On Manual Tasks, Data Shows
DoubleVerify research shows that agencies spend 26% of their time manually optimizing client campaigns, averaging out to abo ...
Meta's Threads Rivals X's User Count
According to a post from CEO Mark Zuckerberg, Threads has reached 400 million monthly active users, marking ...
Prime-Time Upfront Spend Up 5% To $31B, CPMs Drop
Streaming platforms grew 17.9% to $13.2 billion vs. a year ago, while broadcast networks slipped 2.5% to $9 ...
Kissel Joins Good Giant, Two By Four As Combined CEO
The former managing director of DDB Chicago oversees the indie agency holding company. ...
Travel South Dakota Showcases The 'Unexpected'
The organization partnered with TV host-biologist Forrest Galante and Jeep. ...
Inflated Airheads Campaign Returns, Targets New Generation
Highdive capitalizes on brand recall by longtime fans. ...
On Ups Forecast, Debuts Zendaya-Led Apparel Push
Swiss brand's "Be Every You" campaign aims to deepen Gen Z ties. ...
BIA Lowers 2025 Media Growth Forecast
The downgrade is due to tougher economic factors that lie ahead, lower consumer sentiment, tariffs, high interest rat ...
Mountain Dew Baja Midnight Launches As Taco Bell Exclusive
The "Taco Bell purple"-colored beverage combines passion fruit flavor with Baja Blast's tropical lime. ...

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