Today's Top News

MediaDailyNewsMRC Re-Accredits Facebook 'Brand Safety,' Accredits Instagram's For First Time

The accreditations, which are important ad industry stamps of approval, follow Meta's brand safety recertification for the sixth consecutive year from the Trustworthy Accountability Group. ...

Canine Caddies Retrieve Golf Balls In Fireball Cinnamon Whisky Promo
Dogs are trained to go after special cinnamon-scented balls at one-day event on Illinois golf course. ...
WFA, WPP, Diageo Press Judge To Toss Rumble's Ad Boycott Suit
Rumble "fails to allege facts plausibly showing an agreement" to boycott the platform, the WFA and others arg ...
Jeep Plays Up 'Jurassic World Rebirth' Partnership
Both Jeep and the movie franchise are steeped in adventure, excitement and possibility, says Olivier Francois, global CM ...
Yahoo Co-Creates AI Tools With Brands For Use On Its Platform
Yahoo is co-creating features with brands for Yahoo Creative, which helps advertisers build and optimize campaigns. Between 1 ...
DeRiso To Lead Initiative Globally Following Departure Of Maex
DeRiso has been US CEO at the IPG Mediabrands agency. Maex, the current Global CEO is headed ...
Sipsmith Gin, Wimbledon Serve Excellence
The campaign captures the mood of the premiere tennis tournament. ...
Volvo Trucks, Samuelsson Add Transport As A Key Ingredient To Sustainability
The partnership hopes to bring change to the food and beverage industries. ...
Infillion Moves Past Passive Viewability, Brings Adelaide's AU Metric To Interactive Video
Infillion will integrate Adelaide's attention unit (AU) metrics into its interactive video and TrueX value-exchange inventory to he ...
Adobe's Narayen On Helping The World Communicate Better, Faster
The Cannes Lions Creative Champion Of The Year discussed with Publicis CEO Arthur Sadoun how big ideas transform ...
RuPaul's New Mobile Game Partners With PFLAG For Pride Month Launch
The title's debut includes a link to download the game for free and generate a $1 donation ...

Discover Our Publications