Marketing DailyAutomotive TV Spending Drops 31% In August
Chevrolet's "The Heartbeat of America" performed in the 90th percentile for likeability and the 86th percentile for desire, and also scored above the auto norm for attention and relevance, per
iSpot.tv. ...
By Tanya Gazdik
The surprising $83 million U.S./Canada opening for "The Conjuring: Last Rites" made it the third-biggest horror movie ...
By Wayne Friedman
X has introduced a marketing hub featuring educational resources and new stats to help advertisers make use ...
By Colin Kirkland
"Point-of-care media operates within a closed network, preserving patient trust," says marketing association. ...
By Les Luchter
To help its users showcase and share favorite gameplay moments, Roblox is testing a new short-form, TikTok-like vid ...
By Colin Kirkland
Ogilvy Group Global CEO Devika Bulchandani is being appointed COO of WPP and Laurent Ezekiel is succeeding h ...
By Steve McClellan
Carr founded performance marketing agency Noise Digital, which he has continued to oversee since its acquisition by Hav ...
By Steve McClellan
EU regulators fined Google $3.5 billion (EUR2.95 billion) for breaching competition rules by favoring its own digital advertisi ...
By Laurie Sullivan
President Donald Trump is asking the Supreme Court to strike down a lower court ruling that reinstated Feder ...
By Wendy Davis