Dennis Holt, who founded several independent media agencies, including one of the ad industry's biggest, died Thursday. ...
Today's Top News
Television News DailyM&A Deals Rise Sharply Despite Media Disruption
First quarter deal-making nearly tripled to $34.98 billion versus the same period a year before, when it totaled $12.2 billion. ...
The latest and third Grand Prix (Brand Experience and Activation) was awarded to 'Caption With Intention" at t ...
The expanded commerce media suite gives brands and retailers AI-powered tools across platforms like Search, YouTube, and Displ ...
Walmart and other stores face fresh challenges in winning over low-income consumers. ...
"Now, once technology and federal law permits, you can clone Ozzy and enjoy him for hundreds of yea ...
President Trump has extended the selloff/ban of TikTok for the third time since the Supreme Court upheld t ...
A survey the company did last year found that 1 in 3 women feel pressured to alter the ...
HMN originally won Wolverine's media AOR business in September 2023, following a review consolidating its roster of multip ...
Fabletics Names New CMO As It Eyes $1B Sales Milestone
Fabletics taps Carly Gomez to steer its growing hybrid retail model, blending store growth, wholesale, and personalized market ...
'The New York Times' Offers Family Subscriptions
Subscribers can add three people, each with their own separate login. ...
Criteo Debuts Programmatic Bidding For Retail Media
Global ecommerce platform Criteo has launched technology for bringing programmatic buying to retail media. The company claims th ...
Automotive National TV Spending Rises Nearly 12%
Sports-related programming accounted for over 60% of the auto industry's total national linear TV ad spend in Ma ...
NLRB Asks Appeals Court To Hold The 'Pittsburgh Post-Gazette' In Contempt
Filing alleges that the 'Post-Gazette' violated an injunction issued by the Third Circuit. ...
Conservation Campaign 'Sounds Right' Wins Innovation Grand Prix
The effort was created by AKQA for Museum For The United Nations-UN Live and Spotify, and introduced "Natur ...
White Claw Encourages The Bond Over The Bail
The hard seltzer brand has enlisted a "No-Bail Bondsman" to keep flaky friends from bailing last minute ...
Jamba Hits Back At Pricey Celeb Smoothies In Smoothie Day Campaign
Brand is touting its $1 smoothies, available June 21, with L.A.-based wild postings and street art executions. ...
Judge Refuses To Block Tennessee Social Media Restrictions
NetChoice failed to establish that a Tennessee law requiring parental consent for social media would cause "irreparable injur ...
Nutrabolt Launches C4 Local Legends Initiative Supporting Local Sports
The brand is calling on athletes to nominate teams who will win funding for equipment, travel, and registrati ...
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Find Out More »OPINION
Sponsorships are the second-biggest source of revenue for the NBA and its teams after media rights deals. ...
Do CEOs see themselves as answering to shareholders based in the Districts, and CMOs as living in a caricature-driven world like The Capitol? ...
With "Anything but Dull," the razor brand looks to sharpen its image. ...
