Today's Top News

MediaDailyNewsIAB To Marketers: Obtain Consent Before Targeting Teens

"IAB recognizes there are legitimate concerns about privacy and other risks associated with digital advertising when children and teens' personal data are involved," the organization writes in the new report, "Protecting America's Youth: A Modern Framework for Modernizing Children's Privacy Law." ...

By Wendy Davis
Newsfeed
Meet The People Expands Southward With Loomis Agency Acquisition
MAD – 1 hour ago
The deal also includes Iluminere, the Dallas-based agency's digital marketing arm. ...
Google DeepMind CEO Calls For U.S.-Led AI Oversight
MediaDailyNews – 2 hours ago
Nobel Laureate and Google DeepMind co-founder/CEO Demis Hassabis described his vision for a U.S.-led AI initiative that requir ...
Interbrand Adds Morris, Kearney To Strengthen North American Connections
MAD – 2 hours ago
The new hires will align brand strategy to business impact at scale. ...
Droga5 Promotes Facebook As Marketplace, Community
MAD – 2 hours ago
The platform's advertising runs the gamut from spots to giveaways. ...
Gen Z Choosing Pets Over Kids
Marketing Daily – 2 hours ago
"The brands that will stand out are the ones that don't just market to pet owners, but actual ...
Drake Cooper Acquires Gigasavvy
MAD – 2 hours ago
The deal expands the Boise, Idaho-based Drake Cooper's footprint to Orange County, CA. It also has an offi ...
High-Intent ChatGPT Users Call Brands To Engage
MediaDailyNews – 19 hours ago
Data from a study released Monday shows how different digital marketing channels can drive calls directly to businesse ...
Management Changes At Project Worldwide
MAD – 20 hours ago
The changes include the promotion of Edward Scott to president of the company, reporting to CEO Chris Me ...
From Viral Hit To Official Anthem: Discover Puerto Rico Adopts 'The Puerto Rico Song'
Marketing Daily – 20 hours ago
"The Puerto Rico Song," recorded by Bill Stiteler, aka Saxboy Billy, received over 3.3 million views and hundre ...
Nostalgia In A Bucket: KFC Revives Fan-Favorite Popcorn Chicken
Marketing Daily – 21 hours ago
Popcorn chicken first appeared at KFC in the early 1990s and remained on menus until 2023. ...

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OPINION

Marketing Daily - Top of the News
Waze Rolls Out New AI-Powered Features
The social GPS navigation app now suggests routes based on both a user's trip history and the app's understanding of a city's traffic patterns. ...
By Tanya Gazdik
Mediapsssst
Harris Poll: America's Worsening Financial Crisis
A whopping 95% of Americans believe the U.S. is suffering from a so-called "affordability crisis." ...
By Richard Whitman, Columnist
Media Insider
A Short History Of The Long Legacy Of Literacy
Literacy has had a good run as a definer of social status. But that may finally be passe. ...
By Gord Hotchkiss, Featured Contributor

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