MediaDailyNewsCARU Issues Guidance For Generative AI
Companies that use virtual influencers to advertise to children should ensure that the ads carry "clear and meaningful disclosures," the BBB National Programs' Children's Advertising Review Unit
recommended Monday. ...
By Wendy Davis

New research suggests that as companies disclose less, mistrust increases. ...
By Sarah Mahoney

Global media costs have risen half a point to an annual inflation rate of 4.3% for the ...
By Joe Mandese

The suit alleges that WPP issued misleading statements about the company's projected performance prior to a profit warni ...
By Steve McClellan

Startup AdsGency AI raised a $12 million seed investment round led by XYZ Venture Capital to build o ...
By Laurie Sullivan
The Media Rating Council (MRC) has revoked Meta's brand-safety accreditation due to the tech giant's decision to o ...
By Colin Kirkland

Instagram is now providing parents with more control over their kids' use of in-app AI chatbots. ...
By Colin Kirkland

Meta has announced the expansion of third-party verification for Threads in an effort to provide advertisers with mo ...
By Colin Kirkland

More than 20 companies including PubMatic, Optable, Scope3, Swivel, Classify, Triton Digital, Magnite, and Yahoo have agreed ...
By Laurie Sullivan