Today's Top News

Marketing DailyAutomotive National TV Spending Drops 8.2%

Sports-related programming accounted for over 65% of the auto industry's total national linear TV ad spend in Q2, according to iSpot.tv. ...

Disney's 2Q Linear Ads Sinks 10%; Sports 3% Higher; Disney+/Hulu To Merge
The exception was ESPN -- and all its sports programming -- which witnessed advertising revenue growth of 3 ...
Get 'Real': 21Seeds Tequila Kicks Off Flavor Fiesta
The tagline's declaration is what sets the brand apart. ...
Audible Is In Love With Romance, Debuts Genre Campaign
The work capitalizes on romance's popularity across social, OOH, podcasts, TV and streaming platforms. ...
Colle McVoy Wins DQ's Creative AOR
The quick-service restaurant's goal is to modernize the customer experience, ...
With Slow Sales And Tariff Pressure, Claire's Files Second Bankruptcy
Sharper marketing to Gen Zalpha hasn't been enough to overcome a heavy debt load. ...
'Los Angeles Tribune Art Of Living Journal' Scheduled For Release This Year
The new product is the work of "The Los Angeles Tribune" and the Art of Living Foundation. ...
Actor Josh Hutcherson Joins Hill's 'Clear The Shelters' Campaign
The campaign promotes pet adoption and fostering throughout the month of August. ...
Podcasting Firm Unveils A Multilingual Programmatic Marketplace
Ozen.fm says it will focus on multicultural and multilingual content via numerous channels. ...
Neuro-Contextual Ad Tech Adopts IAB Diligence Platform To Ensure Privacy
Seedtag, a global neuro-contextual advertising company, adopted the IAB Diligence Platform, joining more than 100 IAB members ...
SmartNews Offers App That Features Longer-Form Articles
The new app, NewsArc, prioritizes substance, not clicks, the company says. ...

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