MediaDailyNewsYouTube's NFL Brazil Broadcast Breaks Livestream Records
The future of sports marketing may be intertwined with YouTube's live NFL broadcast from Sao Paulo, Brazil, where the Kansas City Chiefs-Los Angeles Chargers game set a record for the most concurrent
viewers of a livestream on YouTube. ...
By Colin Kirkland

Matt Seiler, a leader in performance-based compensation and automation, has joined the board of full-service performance marketing agen ...
By Laurie Sullivan

Former Meta employees have come forward alleging that the tech giant buried internal research findings focused on safe ...
By Colin Kirkland

He will lead agency relationship efforts in a bid to drive ad revenue growth and adoption of i ...
By Steve McClellan

Conversations with Anthropic's Claude became the latest public information from generative AI chatbots to spill into Google, ma ...
By Laurie Sullivan

That's according to WPP Media, which has issued an updated report on trends driving that ad industry ov ...
By Steve McClellan

Going forward, Wieser says, ongoing concerns over tariffs will raise risks for the U.S. economy and the ...
By Wayne Friedman

The lawsuit is the second by an ad exchange since a judge ruled in April that Google h ...
By Laurie Sullivan

The announcement follows last week's news that longtime Goodby president Leslie Barrett has joined Innocean USA as presid ...
By Steve McClellan