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Marketing DailyCMOs Have Lost Their Clout, Can They Ever Get It Back?

New McKinsey research reveals why CMOs keep getting sidelined -- and what it'll take to make marketing matter again. ...

OpenAI Flips Off Switch After Google Indexes Private Chats In Search
Chatbot users have discovered that every question asked and every response given are potentially visible to millions. ...
DirecTV Offers Customers ESPN 'Unlimited' At No Additional Cost
The ESPN unlimited plan includes the new ESPN D2C platform launching this fall and ESPN+ as well ...
Marketers Gain Visibility Into AI Search Results
Adthena has spent decades building advanced auction systems for Google Ads. Now its data scientists have built ...
Alden Global Capital Firm Slams Rejection of Its Offer For 'The Dallas Morning News'
MNG Enterprises offered $16.50 price, as opposed to a $15 price tendered by Hearst. ...
Dotdash Meredith Is Rebranded As People Inc.
The company knew the combined name '"wasn't the most elegant or meaningful," CEO Neil Vogel says. ...
Chocolate, Pistachio Viral Heaven: IHOP Goes Dubai
IHOP is doing a very limited test run of Dubai Chocolate Pancakes, available only in three locations ...
Chevrolet Celebrates Fast Laps With Short Film
General Motors is touting its new claim to fame as the fastest American manufacturer to traverse a legenda ...
American Standard Salutes Its Customers In New Campaign
The campaign is titled "Some Things Never Change." The tagline is "Life. Love. Home." It's the latest pha ...
Epic Prevails In Antitrust Fight With Google
Siding against Google, a federal appellate court on Thursday upheld a jury's finding that the Play Store polici ...
Sen. Markey Unveils Bill Allowing TikTok To Remain In U.S.
Senator Ed Markey is floating a bill to allow TikTok to continue operating in the United States, provid ...

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