Mattel will combine its existing film and television units to produce and foster new entertainment efforts. Two theatric ...
Today's Top News
MediaDailyNewsJudge Blocks Florida Restrictions On Tech Platforms
"Youth have First Amendment rights," a federal judge wrote in an order blocking Florida from enforcing a law banning some teens from social media. ...
"The Act will create an impediment to Wikipedia's community contribution model, a core aspect of its free-knowledge mission ...
"It's always-on, predictive intelligence, active everywhere, refined in real-time by the results it drives, creating the world's mo ...
Hopkins' appointment highlights the growing importance of Microsoft's role in advertising. She wrote that Microsoft's decision to "doub ...
Elon Musk has announced new functionality for X's private messaging feature, "XChat," which he says involves "Bitcoin sty ...
Struggling Newell, maker of such products as Sharpie pens and Rubbermaid containers, restructures C-suite amid 50% stock decl ...
The street-level outdoor ad will provide free soft serve June 18 in NYC's West Village. ...
"Conde Nast" content director Anna Wintour met with Susie Wiles, White House chief of staff. ...
New Reporting Module Is Intended To Help Media Brands Drive Revenue
Operative's AOS Insights provides a 'unified intelligence layer,' the company claims. ...
Quick-Response Social Content: AT&T Leverages Its Partnership With NBA Superstar
The company shared a video from Shai Gilgeous-Alexander's mother, Charmaine, in response to the athlete being named N ...
Smoothie King Supports Runners By Evolving The Drive-Thru
It's testing a Run-Thru window at a Texas store in honor of Global Running Day June 4. ...
'Harvard Business Review' Starts Premium Sub Product
Done in partnership with Egon Zehnder, HBR Executive will serve senior leaders ...
Microsoft Questioned By French Authority For Driving Down Search Results: Report
Privacy-focused French search engine Qwant has asked the French regulator to act against Microsoft, claiming it drives do ...
Lake Hour Expands Roster With RTD Vodka Iced Teas
Brand extension came via request from one of the founder's nieces for a "non-carbonated, easy-sipping option." ...
Energy Drink Celsius Aims To Broaden Its Appeal
"Live. Fit. Go." expands the message beyond the sports and fitness narratives typical of the category. ...
Mindgruve Merges With Levelwing
With the addition of Levelwing, Mindgruve now has a team of over 400 employees across eight U.S., Lat ...
Milieu Insight Taps UM Vet Griffiths To Help Guide Its US Expansion
Milieu said Griffiths' experience in developing marketing accountability systems and blending tech with media insights will be "centr ...
BBH USA Names Keeshan Managing Director
Connor Keeshan's appointment marks his return to the agency. ...
Events & Awards
Each year MediaPost hosts more than 30 events across a range of disciplines...
Which one is right for you?
Performance Marketing Insider Summit
Publishing Insider Summit
Brand Insider Summit Pharma & Health
Brand Insider Summit Retail
Data and Programmatic Insider Summit
Planning and Buying Insider Summit
Digital Out of Home Insider Summit
Brand Insider Summit: Luxury Retail
Brand Insider Summit CPG
Brand Insider Summit QSR
View All Events »
Join the Center for Marketing & Media Research for exclusive in-depth access to selected studies from leading industry providers, the complete library of 'The MediaPost Cases' as well as behind-the-paywall rights to all premium articles from the daily 'Research Intelligencer' newsletter.
Find Out More »OPINION
The inexact science of branding is nowhere more evident than in the case of the Tesla Cybertruck, which could be the biggest automotive flop in history. ...
The most interesting marketing-related AI news I received this morning was an Accenture study showing a third of consumers now consider AI assistants to be a "good friend." ...
Just for fun, let's continue delving into the Trump-"60 Minutes" saga with an analysis of the edit the TV show made in an interview with Kamala Harris last October. ...
