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MediaDailyNewsANA Urges FTC To Avoid Mandating 'Easy' Cancellation Tools

The ANA wants the FTC to refrain from reviving key provisions of the 2024 click-to-cancel rules, which aimed to make it easier for consumers to terminate recurring subscriptions. ...

Meta Set To Surpass Google In 2026 Ad Revenue
Emarketer released data on Monday, forecasting Meta Platforms will take more ad revenue and market share than Goog ...
Nielsen To Make Currency Ratings 'Enhancements'
Previously Nielsen announced it would align itself in the adoption of the ARF DASH study's updated "universe" estimate ...
OpenX Repositions As 'Intelligent SSP'
Open X's new position shifts it from intermediary to strategic data partner - a move intended to redu ...
'Advil Exchange' Hopes To Convert Tylenol Users
With the exchange, users scan an expired over-the-counter pain product and unlock a code to switch to Ad ...
Chipotle Relaunches 'Rewards On Repeat' Loyalty Program
Chipotle cites a recent report that found "one in four diners say they would switch to a less-preferr ...
Vibe Twisted Sips Steps Up To The Plate As Minor League Baseball Sponsor
Vibe, a Gen Z-targeted wine-based RTD cocktail brand, will work with more than 100 MiLB teams in t ...
Former Genesis Diversity Marketer Jumps To Tech Company
Joz Wang led Genesis Motor America's multicultural marketing and corporate branding efforts before resigning a week ago. ...
With Freeze-Dried Caramel, Mars Finds New Torment for M&M's
The launch combines a new texture with familiar -- diabolical -- plot devices. ...
Appeals Court Rejects Virginia Bid To Reinstate Time Limits For Social Media
The 4th Circuit rejected Virginia's request to allow enforcement of a law requiring social platforms to verify user ...
Maldive Appoints Jones SVP, Strategic Sales, Focuses On Local Media
His expertise is turning omnichannel strategy into revenue growth. ...

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