Today's Top News

MediaDailyNewsPMG Acquires Momentum Commerce

PMG continues its expansion, acquiring Boston-based Momentum and adding its team of 45 retail media experts, as well as proprietary commerce media tech. ...

Protect Hudson Canyon And Save The Fish - For Dinner!
McKinney is take the Wildlife Conservation's message to seafood markets. ...
Coca-Cola Has Something For 'Everyone'
Spots in English and Spanish celebrate the diversity of the brand's customer base. ...
San George Joins MRM As Global Chief Growth Officer
He will oversee business strategy for the agency's worldwide ops. ...
Creative 'Credit Score' Data Integrates Into Marketing Mix Modeling
Ekimetrics, which supports AI-based advanced data modeling, will partner with tech company CreativeX to integrate creative credit-score da ...
Premion Pushes 'Scaled' Live Local Sports Ads
"Until now, it just wasn't possible to scale live sports advertising programmatically for local advertisers," said Daniel Spinos ...
InMobi Goes Agentic, Creates Curation Hub
InMobi Advertising will introduce a Buyer Hub Wednesday to support agentic, programmatic mobile services for media buyers, ...
Jon Hamm Likes Carvana -- NOT Dog Birthday Parties
The online used car retailer's new campaign invites a little more comedy into its easy-to-use positioning. ...
'The Guardian' Unifies Its Global Programmatic Team
Dave Strauss will lead the new unit and oversee its streamlined approach. ...
Postal Regulatory Commission Proposes Two New Ratemaking Rules
Rate increases for "market dominant" products will be limited to once per year. ...
Mark Guiducci To Serve As Global Editorial Director Of 'Vanity Fair'
Guiducci will head creative and editorial direction of "Vanity Fair" in all markets where it is published. ...

Discover Our Publications