MediaDailyNewsWriters Union Sues To Block Paramount-WB Merger
"If Paramount succeeds in buying Warner Bros., the merged firm will be the largest buyer of original film and television programming in the United States, eliminating vigorous competition from a major
film and television studio that has operated for more than a century," Writers Guild of America alleged in a lawsuit filed Tuesday. ...
By Wendy Davis
U.S. ad spending growth continued to decelerate in May -- expanding just 0.7% vs. May 2025 -- t ...
By Joe Mandese
New numbers from the National Retail Federation add to growing concerns about fraying family finances. ...
By Sarah Mahoney
The benefit to advertisers goes far beyond the ability to pull in images from across the web a ...
By Laurie Sullivan
Targeting and content quality will show continued growth to 49% and 46%, respectively - up from 39% a ...
By Wayne Friedman
Google DeepMind collaborated with Pele's family, historians and eyewitnesses, using advanced AI models to transform memories and historic ...
By Laurie Sullivan
Creative debuts during Fox's coverage of the FIFA World Cup semifinal and final matches. ...
By Fern Siegel
The company's estimated annual media expenditure is $51.5 million, according to agency research firm COMvergence. ...
By Steve McClellan
"IAB recognizes there are legitimate concerns about privacy and other risks associated with digital advertising when children a ...
By Wendy Davis