IAB: Media Buyer Outlook Dives From Start Of The Year
MediaDailyNews – 3 minutes ago
Media buyer spending expectations fell from a 2025 growth of 7.3% in January to 5.7% in the mo ...
Shopper Report: Online Spending Plateaus At 53%
MAD – 54 minutes ago
Also, political instability is impacting the way many consumers purchase. And nearly 70% of consumers have used ...
Dafoe Has A 'Taste' For Laphroaig Scotch
MAD – 1 hour ago
The "Unphorgettable" global campaign centers on digital and paid social. ...
Ben Stiller Co-Launches Soda
MAD – 1 hour ago
The soda taps into nostalgia, but with a healthier edge. It also pokes fun at celebrity branding. ...
72andSunny Expands, Absorbing Several Sibling Operations
MAD – 3 hours ago
Forsman & Bodenfors Toronto and Singapore will become 72andSunny offices. The agency is also adding design and producti ...
Patrick McGroarty Joins 'The New York Times' From 'The Wall Street Journal'
Publishers Daily – 13 hours ago
McGroarty will serve as a new economics editor, working closely with Deborah Solomon. ...
Google: Anything But Vanilla In Pixel 10 With Gemini
MediaDailyNews – 14 hours ago
Google created a new commercial for the Pixel 10 and Pixel 10 Pro with a "vanilla" theme, b ...
News/Media Alliance Opposes Text, Data-Mining Exception For Australian Tech Firms
Publishers Daily – 15 hours ago
Such an exception would move Australia further away from the United States. ...
Hearst Completes Purchase Of 'The Dallas Morning News'
Publishers Daily – 15 hours ago
Owner Dallas News Corp. will no longer trade as a public company. ...
Study: LGBTQ+ Media Vastly Underfunded
Marketing Daily – 16 hours ago
A significant part of the problem is declining revenue from advertising, as media outlets compete with large soci ...