Today's Top News

MADIPG Reports 3.5% Organic Revenue Decline

The Q2 shortfall was in line with expectations and attributed to prior year account losses. ...

By Steve McClellan
Newsfeed
'TagrisSO I Can Live Longer': AstraZeneca Targets Lung Cancer Patients
Marketing Daily – 57 minutes ago
Spot plays off the Tagresso name. "Why do I take Tagrisso?" asks one user. "TagrisSO I can ma ...
IPG Launches Commerce Management Platform ASC
MAD – 1 hour ago
Krakowsky said the service is designed to help CPG brands manage their commerce ecosystems "in ways that a ...
Pepsi Launches Prebiotic Cola
Marketing Daily – 2 hours ago
Months after acquiring leading prebiotic soda purveyor Poppi, PepsiCo is launching a prebiotic cola under its flagship br ...
NetChoice Petitions SCOTUS To Halt Mississippi Parental Consent Law
Raw – 2 hours ago
The law "would transform how Mississippi residents access and experience fully protected online speech -- and how soci ...
Nutri-Grain Fans Aren't 'Sorry' For Loving The Bar
MAD – 2 hours ago
Tombras enlists three reality TV personalities to highlight added nutrition. ...
Gravity Wins Hungry Howie's Global AOR
MAD – 2 hours ago
The agency will handle creative and integrated marketing for the national pizza chain. ...
Supernova Taps Novak As Client Director
MAD – 2 hours ago
The appointment follows a strong period of new business wins. ...
The Dog Days Of Legacy TV: Streamers Accelerate Summer Share
Television News Daily – 5 hours ago
Netflix grew 8.3% share in June 2024 - a 13.5% hike from May. YouTube continues to lead a ...
Chirp Offers A Hub For Content Creation And Engagement
Publishers Daily – 15 hours ago
The link is designed to drive monetization, Chirp says. ...
'Fortune' Lays Off 10% Of Staff
Publishers Daily – 16 hours ago
CEO Anastasia Nyrkovskaya cites the onset of AI, and the resulting decline in website traffic, but says t ...

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OPINION

TVBlog
The Trump-Colbert Conspiracy: The Case For And Against
On the question of why Paramount/CBS is pulling the plug on Stephen Colbert and "The Late Show," whose side are you on? ...
By Adam Buckman, Featured Columnist
Marketing Daily - Top of the News
Commanders, Guardians Land In Trump's Crosshairs Over Name Changes
Both teams have had their current names since their respective seasons in 2022, and both have said that they don't plan to change them back. ...
By Tanya Gazdik
Planning & Buying Insider
Unified IAB Theory
Just a week after establishing a beachhead in out-of-home measurement, the IAB is expanding its role yet again - this time to a "unified" media universe. Maybe it's time to change its name - and missi ...
By Joe Mandese

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