Today's Top News

Marketing DailyBack-To-School Spending Will Be Soft, And Parents Are Playing Hardball

Deloitte predicts a spend of $570 per child, as families deploy a new kind of surgical frugality. ...

WPP Appoints Microsoft Vet Cindy Rose Next CEO
Rose has spent the last nine years in senior leadership positions at Microsoft where she is currently Chi ...
Back-To-School Spending Will Be Soft, And Parents Are Playing Hardball
Deloitte predicts a spend of $570 per child, as families deploy a new kind of surgical frugality. ...
Media, Ogilvy Drove WPP's First Half Slide
The company's revised full-year organic revenue decline is now expected to be between 3% and 5%. The seco ...
OpenAI Might Be About To Score A Win In Trademark Case
The case comes down to who used the name first: OpenAI or Open Artificial Intelligence, with its Op ...
Automotive Spending On National TV In June Falls Nearly 6%
Household TV ad impressions in June 2025 totaled 15.5 billion, down 25.2% compared to 20.7 billion in Ju ...
Gannett To Shutter Columbia, Missouri Printing Plant
'The Columbia Daily Tribune' will now be printed in Des Moines, Iowa. ...
Meta Invests Billions In EssilorLuxottica, AR Wearables
As Meta prioritizes wearable technologies, its 3% stake of EssilorLuxottica could potentially increase to 5%, according to ...
Connecticut AG Fines TicketNetwork $85K Over Faulty Privacy Disclosures
"We are prepared to use the full weight of our enforcement authority to protect consumer privacy," Connecticut Attorn ...
So Classy You Can Smell It: P&G's Downy Brings 'Elevated' Scents To Laundry Boosters
Luxing up laundry day, those fragrances were "developed by world-class perfumers" and meant to evoke "indulgence and sophisticati ...
Taco Bell Collab With Bad Birdie Fits Next-Gen Golfers
Bad Birdie, a golf wear company that targets young golfers, is offering a line of pullovers, hats a ...

Discover Our Publications