Dentsu Teams With Index Exchange, Chalice AI For NextGen Programmatic Initiative
MAD – 1 hour ago
Under the new arrangement, Index Exchange becomes Dentsu's primary SSP partner across key European markets, and Chalice wi ...
Nutrabolt Grows Stake In Bloom Nutrition
Marketing Daily – 1 hour ago
Nutrabolt expanded its initial minority stake in the influencer-founded wellness company, bumping it up to a 20% ownersh ...
Abbi Agency Debuts Influencer-Marketing Unit
MAD – 1 hour ago
Its first client is Kevin Ashton, a chef with millions of online followers. ...
Wild Turkey Bourbon Gives A 'Damn'
MAD – 1 hour ago
Its pre-Prohibition flavor remains to this day, overseen by master distiller Jimmy Russell. ...
Adobe Launches Suite Of AI Agents, Agentic Partnerships
MediaDailyNews – 3 hours ago
Cognizant, Google Cloud, Havas, Medallia, Omnicom, PwC, and VML are some of the agentic partnerships launched with Adobe ...
McClatchy Names Chris Fusco As Regional Editor In California
Publishers Daily – 15 hours ago
Fusco will oversee "The Sacramento Bee" and several other McClatchy papers. ...
'Advocate' Launches Program For Young LGBTQ+ Journalists
Publishers Daily – 15 hours ago
Fellows will work and receive training in the "Advocate" newsroom. ...
How Rivian Saved Owner From Alligators
Marketing Daily – 17 hours ago
Unlike traditional auto ads, Rivian's campaign is built entirely around real owner stories. ...
Reddit Trying Out Tools To Help Publishers Share, Track Content
Publishers Daily – 20 hours ago
Reddit is now accepting beta-test applications. Alpha testers have included "The Atlantic,' 'The Hill' and Associated Press' ...
Blue Moon Renames Its Traditional Orange Slice Garnish
Marketing Daily – 20 hours ago
The 30-year-old beer is "changing" the fruit side's name to "what it truly is" - BlueMoonGarnish. ...