MediaDailyNewsMeta Digital Ad Tax Billing Could Confuse Small Businesses
Meta's "location fee" tax applied to ad buys in certain countries may hit small advertisers harder. These are businesses that the company initially relied on to build its ad business. ...
By Laurie Sullivan
She succeeds George Manas, who has shifted to the new role of Omnicom Chief Growth Officer. ...
By Steve McClellan
Meta has issued new statements around its prioritization of "original content," alerting creators on updated algorithmic preferences a ...
By Colin Kirkland
In a spot running on PatientPoint screens in healthcare locations nationwide, Couric touts the "screening that can tru ...
By Les Luchter
The open-air runway show is the retailer's latest attempt to prove style doesn't have to be expensive. ...
By Sarah Mahoney
The activation from the Mars-owned brand invites gamers to challenge Twitch influencer PointCrow. ...
By Sarah Mahoney
The retailer is applying a familiar playbook to Foot Locker: clean stores, tighter assortments, better product. ...
By Sarah Mahoney
Annual net media spending for the company is estimated at $30 million by agency research firm COMvergence. ...
By Steve McClellan
Some 40% of purchases are still value-driven, and Republicans are nearly as likely as Democrats to shop th ...
By Sarah Mahoney