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MADPublicis, Trade Desk Battle Over Transparency, Hidden Fees

Publicis has urged clients to stop using The Trade Desk, saying it failed audit, charges hidden fees and more. TTD has strongly denied the claims. ...

Publicis, Trade Desk Battle Over Transparency, Hidden Fees
Publicis has urged clients to stop using The Trade Desk, saying it failed audit, charges hidden fees a ...
Archive-Backed AI Finds Its Way Into Marketing, Advertising
A global corporate archival organization founded in 1979 has created a niche using AI to help marketers a ...
Anomaly Moves Puma's Sportstyle Sneaker To 'H Street'
The spot stars brand ambassador Rose, part of the K-pop girl group Blackpink. ...
BBH Taps Del Toro To Direct Patron Tequila's 'Perfect Pour'
The spot utilizes Mexican folk imagery to enhance the craft message. ...
Barbarian Taps R/GA Vet Tier To Develop New Integrated Offering
At R/GA, Kai Tier led multidisciplinary technology teams working with Samsung, Nike, Mercedes, Verizon, American Express and Johns ...
Greenies Teams Up With UConn Huskies
Even Jonathan, the UConn Huskies mascot, will be sporting a custom Greenies Mouthguard as a reminder that champio ...
Move Over, Jenny! Cancer Hotline's Got Your Number
The iconic phone number immortalized in Tommy Tutone's 1981 hit "867-5309/Jenny" has now been turned into a canc ...
Google Preparing For AI Agents To Leave The Building
AI agents that leave the building means a shift from using AI as a single-purpose tool and multi-age ...
FIFA Adds YouTube As World Cup Media Partner
FIFA has added YouTube as a second "Preferred Platform" partner to spotlight premium content across social media a ...
March Madness? Wendy's Bets On Fries Dunked In Frosty Milkshakes
That food combo stars in the menu labeled the Official Dunks of the NCAA March Madness. ...

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