Disney Q1 Ad Spend +5%, Streaming Ads +12%
Television News Daily – 17 minutes ago
Growth for streaming continues to outperform linear TV. The company says D2C advertising from Disney+ and Hulu w ...
IPG Veteran Mike Guarino Named CEO Eversana Intouch Health Agency
MAD – 45 minutes ago
Most recently Guarino served as Chief Commercial Officer at IPG Health and earlier spent more than two decad ...
Fig Names Bush First Chief Platform Officer
MAD – 1 hour ago
He will oversee the AI interface that turns creative intelligence into insight for clients. ...
David North America Casts Jessica Alba In Luna Bar Campaign
MAD – 1 hour ago
Creative runs across Luna and Alba's social-media accounts, touting the "Deliciously Good" tag. ...
Zoa Energy Celebrates Authentic Energy Of Everyday Heroes
Marketing Daily – 20 hours ago
The "You Can't Fake This Kind of Energy" campaign shows a man doing sit-ups, using his daughter ...
Connecticut Passes Law Banning Sale Of Location Data, Regulating Ad Volume
MediaDailyNews – 22 hours ago
Along with new privacy restrictions, the bill will prohibit streaming services from transmitting ads at a higher volu ...
General Motors Marketing Leader Plans Departure
Marketing Daily – 23 hours ago
Norm de Greve, who joined GM in July 2023, said he will be "moving on in June ...
Ogilvy Invests In NIL Specialist, Taps Segar To Lead Global Sports/Entertainment Practice
MAD – May 6, 2026
WPP has acquired a stake in Chapel Hill-based Article 41, an NIL specialist cofounded by Segar. She ...
CBX Names Christou Chief Creative Officer
MAD – May 6, 2026
His charge is to work closely with strategy execs to produce impactful work. ...
'Taste' Sensation: GSD&M Promotes Mateo's Salsa As Farm Fresh
MAD – May 6, 2026
The brand is sold nationwide. The creative targets millennials and Gen X. ...