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Television News DailyNetflix's Upfront 'Nearly' Done, Ad Sales Double

Netflix expects "roughly double" the ad revenue in 2025 vs. the previous year, according to company execs - as part of releasing its Q2 financial results. Brian Wieser, media analyst of Madison & Wall, estimates this will come to around $3 billion -- roughly 7% of Netflix's overall estimated revenue for this year - projected to be between $43.5 billion and $44.5 billion. ...

TikTok Makes Space For Songwriting Credits
TikTok is implementing new features designed to appoint credits to singer-songwriters whose original recordings are being shared a ...
CI&T Wins Digital AOR Remit For Volkswagen Of America
The global digital consultancy is leading strategy, design and development for VW.com and the myVW app. ...
Motorola Must Face Privacy Suit Over Alleged Failure To Honor Opt-Out
A California resident can proceed with a privacy claims against Motorola over allegations that it failed to hon ...
Cash App Casts Chalamet As Latest Celebrity Partner
Ad focuses on a family's generational divides on financial topics through a look at a "rare vegetable" st ...
X Looks To Boost iOS Campaign Transparency Via New Partnership
X is partnering with AppsFlyer, an app analytics company that has integrated its Advanced Self-Reporting Network into X ...
U.S. Bank Gets 'Happy' With Netflix, 'Gilmore'
This is the bank's first integration with the streamer. ...
Southwest Airlines Assigns Seats, Passengers Rejoice!
GSD&M introduces the big change in "Are You Sitting Down?" ...
Trubar's 'Bite Me' Campaign Is Packed With Attitude
Created by Acadia, it's the brand's first national campaign and "captures everything Trubar stands for," says Natasha Por ...
Press Forward Invests $22.7M In Newsroom Infrastructure Projects
The funding is designed to help news organizations prepare for crisis, among other things. ...
'Eden Prairie Local News' Seeks A CEO As Steve Schewe Plans To Step Down
The replacement to volunteer Schewe will be the first full-time chief executive. ...

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