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Marketing DailyResearch: ChatGPT Leaps To No. 5 In Loyalty

In a tech-dominated world, emotions are more powerful than transactions. ...

Graeter's Ice Cream, Toyota Collaborate On 'Chip Wheels'
Salted Caramel Chip Wheels were created to spotlight the 2026 Toyota Sienna's FridgeBox - available on the Platin ...
Checkers & Rally's Goes Back To The '80s For 40th Anniversary
The song "Fryway to the Flava Zonei" is the brand's take on "Danger Zone," the1986 written for t ...
'Oops, I'm Not Really Dead! Did You Miss Me?': Tubi Shows Funeral Gone Wrong
Comic spot is part of streamer's campaign to give "people an emotional reason to turn to Tubi." ...
'Not Our Problem,' Jokes Comic Relief In Child Poverty Campaign
Satirical campaign includes this message: "One in six kids live in poverty. 'But couldn't the other five ki ...
TikTok Violated Texas Consumer Protection Law, Judge Rules
TikTok made misleading statements about its efforts to prevent minors from viewing "inappropriate" content, a state judge rul ...
The Opus Group Selects Coppock As COO
The company is comprised of three agencies: Opus, MAS and Verve. ...
BarkleyOKRP Named PetSmart Creative-Media AOR
The account consolidates marketing duties in one agency. ...
LVMH Awards Publicis Its $780 Million APAC Account
That's the single largest piece of the firm's $2 billion media spending budget, according to agency research fi ...
Young Consumers' Sports Viewing Rises Sharply
"Fandom is diffused across multiple kinds of media and content," says Hub Entertainment Research ...
Snap Takes On 'Partiful' With Meet-Up Hub
Snapchat wants to become a hub for creating, sharing, and managing plans, blending digital and real-life functionality whi ...

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