The tongue-in-cheek takedown of holdco AI-fueled promises follows a series of more serious reports and conversations questioning the ...

MediaPost's worldwide ad-growth forecast consensus rises 1.2 points to +8.9% for 2026 based on new estimates from W ...

Former Initiative exec Stacy DeRiso becomes general manager-U.S. of Omnicom Media. Omnicom's Susanne Grundmann becomes global brand preside ...

The connected ad formats extend Uber's first-party ad and data signals beyond its own apps and across Me ...

Now that he finally has the right product, the mythical creature doesn't have to be so elusive. ...

Fox will pay $160 per share to Roku shareholders - at a 34% premium for the Roku sto ...

It was developed and is led by media agency veteran Sasha Savic, who joined the company in Februa ...

Ahead of next week's Lions awards festival, the World Federation of Advertisers this morning released new research conduct ...