CBX Names Christou Chief Creative Officer
MAD – 9 minutes ago
His charge is to work closely with strategy execs to produce impactful work. ...
'Taste' Sensation: GSD&M Promotes Mateo's Salsa As Farm Fresh
MAD – 9 minutes ago
The brand is sold nationwide. The creative targets millennials and Gen X. ...
Digital Video Ad Spend To Climb 11% To $82B In 2026: IAB
Television News Daily – 51 minutes ago
Social media video ad spend will grow at a faster pace - 13%, to $31.9 billion - th ...
Mojo Selects Walrus As AOR To Expand Distribution
MAD – 58 minutes ago
A new brand campaign for the caffeine energy pouches arrives in Q3. ...
Google, Microsoft, xAI To Send Models To U.S. Government For Security Review
MediaDailyNews – 1 hour ago
Google, Microsoft, and xAI plan to give the U.S. government early access to new AI models before releasi ...
Paramount Q1 Ad Sales: -3%, Linear -6%
Television News Daily – 12 hours ago
Paramount Skydance ad revenue slightly outperformed analysts' estimates for Q1. Traditional TV advertising was down 6% to $1 ...
Primark Is Painting New York Primark Blue
Marketing Daily – 17 hours ago
As U.S. expansion continues, the fast-fashion retailer is crashing the Met Gala's Fashion Week with a block par ...
In FIFA-Tied Corporate Campaign, Bristol Myers Squibb 'Won't Lose'
Marketing Daily – 17 hours ago
Brand's largest corporate image campaign in six years targets "existing and potential patients, policymakers and key opinion leaders ...
Talon Names Zhao First Head Of Effectiveness
MAD – 18 hours ago
Zhao was most recently head of revenue analytics at accessiBe. Earlier she held analytics roles at Mediabrands a ...
Anthropic, OpenAI Secure Billions From Wall Street Partnerships
MediaDailyNews – 19 hours ago
Anthropic and OpenAI are forming separate joint ventures with financial institutions in a race to drive more adopti ...