MADStagwell Reports 3.6% Q1 Growth
The company's total revenue for the period including acquisitions was up 8% to $704 million, but missed the consensus analysts' estimate of $717.5 million. New business set a quarterly record. ...
By Steve McClellan

NBA playoff viewership is up 20% through the first week-and-a-half, while NHL playoffs viewing has leaped by 8 ...
By Wayne Friedman

While AI is gaining consumer adoption, it is still seen only as "nice-to-have" and has not impacted discretiona ...
By Joe Mandese

Among several tools introduced Thursday, the standout feature mirrors an agency service - allowing advertisers to build AI-driv ...
By Laurie Sullivan

Video-sharing app Vine is being reimagined as "Divine." The new mobile app will be a hub for "authenti ...
By Colin Kirkland

MIAMI BEACH, FL -- Many marketers still rely on attribution models that undercount TV's contribution, according to ...
By Rob Williams

"We've already tested the pipes and have been able to have money flow through to actually buy invento ...
By Joe Mandese

DoubleVerify can proceed with defamation and false advertising claims against analytics company Adalytics over its March 2025 repo ...
By Wendy Davis