Today's Top News

MADAdvertisers Urged To 'Quantify Exposure' In Wake Of Publicis-TTD Spat

The squabble erupted into public view last week when a Publicis Groupe memo leaked that indicated it was no longer recommending that clients use The Trade Desk for DSP and related services. ...

SCOTUS Won't Hear Search Advertiser Appeal Against Google, Apple
The Supreme Court on Monday turned away the search advertiser California Crane School, which had petitioned to revi ...
Google Unveils Agentic Media-Buying Tools At NewFront
The new media-buying capabilities focus on integrating Google's Gemini AI model more fully into the Google Marketing Platfo ...
Phillips Joins Cornett As VP, Creative Media
Her charge is to unlock more media investment for clients. ...
One23West Revamps Brand Identity For Aquamar
The seafood brand wants to capitalize on the public's demand for protein. ...
GSD&M, Capital One Take March Madness 'Road Trip'
Charles Barkley, Samuel L. Jackson, Magic Johnson, Caitlin Clark and Jennifer Garner star in the ads. ...
Publicis Is (By Far) New Biz Champ For 2025
COMvergence reports the Groupe's total new business (including wins, losses and retentions) was nearly $10.5 billion, dwarfing a ...
Online Therapy Service Rula Sets First National Campaign
One activation,"3am Therapy," offers "free therapy for everyone who's awake wondering if they need therapy." ...
Ford Steps Up To The Plate As MLB's Exclusive Automotive Partner
The alliance kicks off with a 30-second spot from Wieden + Kennedy. ...
'I Do' Season Begins: Dunkin' Celebrates With Treats, Vera Wang Contest
The brand gives away limited-edition "I Dough" ring boxes which, instead of a ring, come with a Weddi ...
Google Ventures Europe Mostly Invests In AI-Related Start-ups
Eighty percent of Google Ventures Europe investments in Europe are in AI or AI-native companies that seem ...

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