Today's Top News

Television News DailyNBCU Sells Out Milan Cortina Olympics, 'Highest Grossing' Winter Games Ever

NBCU has sold out the Milan Cortina Winter Olympics Games with four weeks to go. During the previous Winter Olympics Games in 2022, NBCU was estimated to have taken in approximately $963 million in ad revenue. The 2024 Summer Paris Olympics amassed an estimated $1.2 billion. ...

By Wayne Friedman
Newsfeed
Yahoo DSP Advances Agentic Media-Buying Models
MediaDailyNews – 4 hours ago
Built directly into Yahoo DSP, the shift automates planning, activating, optimizing and measuring campaigns for advertisers. The technolo ...
Score: Fiesta Bowl Touchdowns Tied To Vrbo Sweepstakes
Marketing Daily – 5 hours ago
The Expedia Group vacation rental platform is giving away a vacation rental for each touchdown scored during t ...
Zocdoc's Lisping Hockey Players Get New Teammates
Marketing Daily – 7 hours ago
"Mom Down" features a sick woman, beleaguered by her kids, who tries to pick a doctor who doesn ...
Natural Light Beer Brings Love Of Lawn Mowing Indoors For Winter
Marketing Daily – 9 hours ago
Consumers compete for chance to win a Treadmower -- a "turfed treadmill" -- in Natural Light's contest. ...
Lego Bets On Smart Play To Modernize Bricks
Marketing Daily – 10 hours ago
The sensor-driven platform debuts with "Star Wars" sets, as child advocates warn Lego may be overengineering imagination. ...
Sneakers Get Syrupy, Young Clydesdale Debuts:10 Most-Read Restaurant, Liquor Stories
Marketing Daily – 10 hours ago
Among 2025's top stories was one explaining Denny's collab with a footwear designer for National Maple Syrup ...
Meta Halts Global Sales Of New Ray-Ban Smart Glasses
MediaDailyNews – 10 hours ago
Meta has issued an unexpected pause to its planned international expansion of its newest Ray-Ban Smart Glasses mode ...
Threads Reportedly Testing Chat-Based Gaming
MediaDailyNews – 10 hours ago
As Threads continues to grow, it is experimenting with a gaming feature directly in chats, prompting users ...
Stagwell Taps WPP Veteran To Lead Allison WW, Expand Healthcare Ops
MAD – 12 hours ago
Wendy Lund has been appointed to the dual role of Global CEO Allison Worldwide and to the holdi ...
Albertsons Aims To Show What In-Store Ads Actually Deliver
Marketing Daily – 13 hours ago
As CPG brands push deeper into in-store media, one problem remains: proving the ads actually drive sales. ...

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OPINION

Media 3.0
Havas Touts Second-Mover Agent Deal, Did It Book A Meeting Through The First?
The deal, announced today at CES, comes a year after Horizon struck a first-mover deal with a developer of AI agents that lists Horizon on its booking page. ...
By Joe Mandese
Performance Marketing Insider
Who Would Have Predicted This: Google Opens Once-Prohibited Ad Market
Google has quietly redrawn its rules around advertising based on the types of companies that can and cannot run ads on its platforms. One category until now has largely remained off limits: prediction markets. ...
By Laurie Sullivan, Staff Writer
TVBlog
Arrival Of Golden Globes Marks Start Of 3-Month Awards Season
It is time once again for the Golden Globes, the awards show that most people consider to be the traditional kickoff of Hollywood's vaunted annual awards season. ...
By Adam Buckman, Featured Columnist

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