The shift in ecommerce supports what some have labeled as an affiliate program, which could temporarily take t ...

Amazon rolls out a bargain private-label line, while Walmart cleans house on dyes and additives. ...

Snapchat has launched an in-app integration with WooCommerce, allowing businesses using the ecommerce platform to tap into Snapch ...

Meta will update its privacy policy in mid-December to begin selling targeted ads across its apps based ...

WPP Media will manage the new client's marketing activities in 130 countries from a central hub in Copenhag ...

Mastercard Commerce Media will operate in owned channels as well as bank and other publishing outlets around t ...

The marketing mix modeling platform now allows marketers to include non-media variables like pricing and promos to measu ...

U.S. ad spending fell 3.1% in August, marking the second consecutive monthly year-over-year decline, according to just updat ...