Today's Top News

MADWPP Downgrades Global Ad Growth Forecast To 6%

Despite the macroeconomic turbulence, a WPP Media report upgrades its US advertising projection this year to a gain of 5.6% to $404.7 billion. ...

Chris Lester To Serve As Interim EIC Of 'The Beacon'
Lester, a veteran of 'The Kansas City Star,' joins the staff of the nonprofit publication "The Beacon." ...
Reporters Hit By 'Non-Lethal' Bullets During Los Angeles Protests
Rubber and plastic bullets have hit at least three journalists, according to reports. ...
'The Guardian' Debuts Technology For Protecting Sources
Whistleblowers can send tips to the publication via the 'Guardian' app. ...
DoorDash's 'BagMobile' Sets Out On Summer Tour
A 15-foot vehicle designed to resemble the brand's red delivery bag will travel to Chicago, Miami and oth ...
Hyundai Tucson Hybrid Unveils 'He Got Money' Campaign
Main idea anchoring the multicultural campaign: Hybrids save big on gas so people have more to spend ...
Indeed Hires Tech Marketing Vet As CMO
The arrival of James Whitemore in the role follows former CMO Jessica Jensen joining LinkedIn in January. ...
Tylenol Launches Two Firsts: A Supplement Brand And A Women's Soccer Partnership
Actress/comedian Molly Shannon provides social media postings and earned media interviews for Kenvue's Proactive Support supplement. ...
Google Forces Industry To Rethink Impressions, CTRs, Remake KPIs
A Raymond James research note analyzes impressions and paid clicks - part of an upcoming core AI sear ...
NAD Calls Out Microsoft For Misleading Copilot Productivity Claims
The National Advertising Division questioned several productivity claims Microsoft made related to its 365 Copilot suite of applicatio ...
Cheetos Tries A Shape Contest To Boost Flagging Sales
This version of the #CheetosShapeHunt comes with a $10,000 prize. ...

Discover Our Publications