Two Republican lawmakers on Thursday introduced legislation that would require app distributors like Google and Apple to veri ...
Today's Top News
MediaDailyNewsGoogle Tests Serving Ads In Third-Party Chatbots
Google confirmed Thursday to MediaPost that it ran a limited experiment with a few publishers serving ads in chatbots before making AdSense for Search broadly available to sites that host conversational AI interfaces earlier this year. ...
Looking across 11 media channels, marketing analytics firm Big Chalk says the average ROI is at $2.07. Line ...
A new Georgia law requiring parental consent for minors to create social media accounts, and banning the u ...
Google announcements today around AI Mode include addition of products and place cards to answers, a new histo ...
Ad recall and viewer engagement have reached new lows in today's second-screening landscape. ...
Linear TV had the bulk of ad-supported viewing at 58%, with streaming platforms at 42.4%. Broadcast networks h ...
That's on the low end of agency-client relationship longevity by agency type, according to a joint report fr ...
The U.S. Ad Market Tracker which decelerated to 2.4% in February - the worst expansion since the la ...
Taking The Fifth: Restaurants Celebrate Cinco De Mayo
At Chuy's, $6 regular or $9 grande signature House 'Ritas come with $1 floaters, along with $5 que ...
Appeals Court Won't Intervene In Antitrust Battle Between Meta And Users
The 9th Circuit rejected Meta users' attempt to immediately appeal a ruling that denied them class-action status ...
Almave Non-Alcoholic Spirit Brings Cinco De Mayo Back To The Office
"We saw an opportunity to highlight our unique liquid proposition in a cheeky way" with a focus ...
Court Sides With TrillerTV In Video Privacy Battle
A federal appellate court said a Facebook ID that was transmitted to Facebook was not "personally identifiable" becau ...
Amazon Ad Sales Jump 18% To $13.92 Billion As Tariff Drama Unfolds
White House calls pricing transparency plan "hostile," but consumer demand for clarity is rising. ...
DoorDash Becomes 'DoorDads' To Give Mom A Break For Mother's Day
The campaign stars actress Brenda Song and promotes a Mother's Day deal for customers buying a bouquet. ...
Google Launches First-Party Data Setup, Supports Apple iOS Campaigns
Google has announced measurement updates to help marketers strengthen their first-party data strategies and gain more accurate a ...
Hanging From A Plane: Oura Leverages Stunt Footage From 'Mission: Impossible'
Health tech company Oura Health partnered with Paramount Studios in a campaign promoting the Oura Ring's "physiological stre ...
Across Political Spectrum, Business Leaders 'Deeply Concerned' About Trump Policies
A new Harris Poll finds nearly half say recent executive orders and policies have negatively affected their business ...
GS&P Names Chen Chief Strategy Officer
Her media strategies have paid off for Adobe, Doritos, Xfinity and "Got Milk?" ...
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Kid Rock, whose birth name is Robert James Ritchie, has a love-hate relationship with the residents of Detroit, where he wasn't actually born. ...
Slate's is the only automotive campaign to introduce itself with a commercial about death, pickle juice and human taxidermy. ...
A new storefront aims to blend luxury storytelling with frictionless ecommerce. But will shoppers follow? ...
