"People are watching our ad plans almost as much as they are watching our standard plan without ads ...
Today's Top News
MediaDailyNewsWFA Urges Judge To Toss Musk's Boycott Suit
The trade group World Federation of Advertisers says Texas courts lack jurisdiction over Musk's ad boycott allegations. ...
For the first time, YouTube, the official NFL home of NFL Sunday Ticket, will be broadcasting a fu ...
Microsoft plans to shutter its demand-side platform, with the ad division informing clients the ad-tech unit no long ...
The ESPN streaming platform will initially be priced at $29.99 a month for the first 12 months, maki ...
Nismo Electric Racer Tokyo was developed in an 8-bit visual style and is a retro-inspired game, the ki ...
Total time viewing on all Fox Corp. platforms was up 26% in the last 12 months, with 2 ...
Reports from Deloitte and Gartner show that inflation, tech disruption, and AI-driven restructuring are squeezing marketing teams. ...
Elon Musk's X Corp. has withdrawn its ad-boycott lawsuit against Amazon's Twitch without prejudice, according to court pape ...
Eric Larsen Is Leaving His Post As Executive Editor Of 'The IndyStar.'
Citing personal reasons, Larsen is relocating to Colorado but will help with the transition. ...
Stephen Colvin Named CEO Of Trusted Media Brands
Colvin held different roles during his seven-year tenure at Bloomberg. ...
Temptations Calls On 'People' Magazine To Recognize Sexy Cat Dads
A recent survey commissioned by Temptations found 67% of Gen Z adults believe that cat dads make bett ...
Qdoba Gives Graduation Caps A Cheesy Makeover
Brand is awarding the Chips & Queso Graduation Cap to sweepstakes winners. ...
Study: US 'Tequila Seekers' Desire Additive-Free, Aged Tequila
Despite the affluent status of tequila drinkers, a whopping 75% still buy their liquor of choice at t ...
Court Won't Revisit Paramount Privacy Victory
A federal appellate court won't reconsider its recent decision in favor of Paramount in a battle over vid ...
Microsoft's Job Cuts To Directly Impact LinkedIn Workforce
Microsoft says LinkedIn employees will be affected, but has yet to name exactly how many jobs will ...
WBD's Streamer 'Max' Rebrands Back To 'HBO Max'
WBD's Max will be rebranded back to "HBO Max" starting this summer - the premium streamer's original nam ...
Google Search Up 49% One Year After AI Overviews Launch
One year after Google released AI Overviews, BrightEdge published data showing total search impressions rose more than 49 ...
WBD Upfront: 'Storyverse' Content For Brands' Creative, New Ad Platforms
WBD is also starting up two new media platforms for advertisers: NEO and DemoDirect. WBD Storyverse allows longti ...
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Peacock got top billing at the NBCU Upfront, positioning NBCU as streaming-first heading into this spring's upfront sales season. ...
The subject came up during S4 Capital's first quarter earnings call as analysts questioned company officials about the efficiencies wrought by AI and how clients and agencies would benefit. ...
The upfront has long been a cornerstone of media buying — and for good reason. It guarantees access to premium inventory, especially around live events that command national attention. Sports, award shows, and tentpole cultural momen ...
