Rebecca Van Dyck becomes CMO after a stint consulting with Airbnb. ...

Snapchat is bringing its mobile-first social media platform to Apple Watch users with a new watchOS app, furth ...

To build on viral momentum, the L'Oreal-owned brand is turning to Sarah V, a cheeky goat mascot aim ...

Adobe plans to integrate more dynamic reasoning into its AI agentic agents with the ability to automatically determi ...

TikTok is changing the way businesses amass views on the company's e-commerce app's main feed, potentially changing t ...

Paramount spends an estimated $400 million on measured media annually, according to agency research firm COMvergence. About $2 ...

Total national TV ad revenue (including CTV) will fall 6.3% in 2025 (6.1% excluding political advertising) to $43 ...

WPP Media, which earlier this week unveiled Open Intelligence, its new AI-powered "Large Marketing Model," this morning disclos ...