MediaDailyNewsApple Boosting Ads On App Store
Early next year, Apple will begin running additional ads in search results where 65% of downloads begin. The move is intended to help developers and advertisers reach consumers. ...
By Laurie Sullivan

The change would directly affect business accounts using Facebook to promote their products and brand, effectively forcing th ...
By Colin Kirkland

Despite tariff pressure and slowing apparel sales, the brand's scarcity and store strategy deliver double-digit growth. ...
By Sarah Mahoney

Kassan has been a fixture in the industry for over three decades, first at media agency Initiative ...
By Steve McClellan

The deal with nuclear fusion power developer TAE Technologies would create a merged company valued at $6 billio ...
By Joe Mandese

Stressed consumers are buying again, but only when there's a deal, putting pressure on margins across food bra ...
By Sarah Mahoney

In his intro to the report, 4A's CEO Justin Thomas-Copeland asserts that the organization sees "two powerful, plausib ...
By Steve McClellan

According to the company, the appointment marks the brand's embrace of a "more modern, data-informed media strategy root ...
By Steve McClellan