He will focus on driving client growth and strong financial performance, guiding global strategy, and ensuring consistency a ...
Today's Top News
MediaDailyNewsTikTok Updates AI Ad Tools, Offers Smart Campaign Creation
TikTok is making updates across its AI-powered ad features and tools including Smart+ campaign creation, Symphony creative tools and GMV Max, which automates the selling process for TikTok Shop vendors. ...
PayPal has introduced PayPal Ads Manager, which helps small and medium-sized businesses generate new revenue streams by creati ...
YouTube's "Activation Partners" program will show advertisers trusted third-party partners known for "expertise in buying strategies and campai ...
Nobody at the companies is denying the possibility, but Horizon Global interim CEO Bob Lord says: "At th ...
Cyber Week is expected to drive 17.2% of overall spend and total about $43.7 billion, up 6.3% Yo ...
MacKenzie, a 25-year industry veteran, will serve as chief investment officer, Havas Media UK starting in January. ...
"Amex Ads" is designed to connect brands with consumer cardmembers, using the company's first-party data. Ads will rea ...
Brand Keys' latest Loyalty Leaders survey shows generative AI players like ChatGPT leapfrogging heritage names. ...
The Knight Foundation Awards $200,000 Grant To Train Journalists In Newsroom Safety
The International Women’s Media Foundation (IWMF) has received a $200,000 grant from the Knight Foundation to support i ...
WPP Media's Farjami Leaving The Company
Farjami, the company's North America CEO, is leaving the firm for what's described as a non-competitive and n ...
Cuisinart Cruises Into Your Dream Kitchen
New work from Fallon elevates humble appliances into the stuff of fantasies. ...
Modelo Beer Partners With Pacsun For Dia de los Muertos Apparel
The collection includes 10 items, including graphic tees, a hoodie and a trucker hat with skeleton and sug ...
'Dommmino's' Brand Refresh Features Tagline/Jingle Voiced By Shaboozey
The brand has created its own logo font, entitled Domino's Sans, which is "thicker and doughier," with perfe ...
Bodyarmor Drops Puck On 'Choose Better' In Canada
CMO: "We're leaning into what the younger, sport-inspired consumer in Canada is passionate about: athletes and of cours ...
Manilow, Thomas Named AAF President's Award Honorees
The President's Award recognizes an individual's special lifetime contributions to advertising. It will be presented next April ...
Dojo Opens Miami Office, Adds Microsoft Account
The U.S. operation will be led by Marlon Zanatti. ...
'Desert' Heat: De Beers Celebrates Natural Diamonds As Personal Expressions
Three spots by Arnold lllustrate the desert's beauty and the diamonds' hues. ...
M+C Saatchi Group Acquires The Women's Sports Group
WSG will maintain its brand and operate as WSG, part of M+C Saatchi Sport & Entertainment. Rachel Knig ...
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Find Out More »OPINION
Pew released another in its ongoing series of studies about the media usage of American kids, finding 8% now regularly use AI chatbots. The real question should be how much AI they're consuming across all t ...
Media engineer is the next evolutionary step up from media strategist, media planner and media buyer. ...
The installation of Bari Weiss at the top of the pecking order at CBS News has elicited a predictable outcry. ...
